Neighborhood Painting Masters is a national, residential and light commercial, painting franchise.
The logo was based on a paint fan guide, and is a 16 section color wheel, all of which are used as accents for the brand. The corporate yellow is the brightest color of the visible spectrum, and is the most noticeable of all colors by the human eye, in both low and high level light situations.
We developed a broad range of marketing materials and programs that increase owner market share with a combined marketing fund that builds a customer base at a fraction of the of the cost of what it would take for an individual business owner.
Van wraps, lawn signs, door hangers, work apparel, digital ads, monthly e-news, residential and commercial tri-folds, direct mail, design and distribution, of local, regional and national ads, are just some of the components of this integrated campaign.
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